Positions Held: Content Manager
I worked for The Association of Hidradenitis Suppurativa (HS) and Inflammatory Diseases (AHSID) through Strut Communications, a content marketing agency, as the brand’s Content Manager to develop comprehensive social media strategies and streamline their content creation process. In this multifaceted role, I served as content strategist, copywriter, and influencer partnership coordinator for the organization.
This involved strategizing monthly content calendars, creating detailed creative briefs for graphic designers and video editors, writing compelling copy for posts across platforms, and managing asset collection and organization. Additionally, I oversaw the influencer ambassador program, developing content briefs, coordinating content requests, and preparing ambassador-generated content for our creative team’s implementation.
These integrated efforts resulted in a more cohesive brand presence across social platforms, improved content workflow efficiency, and the successful execution of influencer partnerships that enhanced brand authenticity and engagement within the HS and inflammatory disease community.
Dates Managed:
Spring 2025 – Fall 2025
Account Navigation
Social Post Examples
