Big Fig Mattress

Positions Held: Graphic Designer

Big Fig Mattress, a size-inclusive mattress company, brought me on as their Graphic Designer to help them create consistency, cohesiveness, and create awareness around their inclusive mattress product line and brand messaging. While working with Big Fig Mattress, I filled the roles of graphic designer, illustrator, and social strategy consultant for the company. This involved developing reusable social media templates, creating inclusive illustrations that aligned with their brand values, as well as crafting eye-catching graphics that promoted both their products and their mission. All of these efforts together led to stronger visual brand consistency, enhanced community engagement through inclusive imagery, and the development of a comprehensive library of branded visual assets that could be used across platforms.